Client

Kinetics.dev

"Gufy helped us develop our growth hacking strategy and identified key actions to help us focus our product. The team is super helpful and experienced." - Jackson Shen, CEO, Kinetics.dev

Team

surendhar

Visit

visit work

Growth Hacking

Achieving Strategic Alignment and Enterprise Growth

Repositioned to target enterprise customers, aligning product and marketing strategies, leading to seed funding preparation and growth.

Kinetics.dev is a tech startup specializing in development tools for B2B/SaaS markets.

The Challenge

Kinetics.dev faced the following challenges:

An unclear target audience.
Misalignment in product positioning.

Gufy's Growth Strategy

Key Objectives:

Clarify the target audience.
Align product and marketing strategies with enterprise customer needs.

Approach:

Conducted an 8-hour deep growth workshop.
Repackaged product and marketing strategies.

Services

Growth Workshop
Product Repackaging
Marketing Strategy Alignment

The Result

Successfully pivoted to a B2B model focusing on enterprise customers.
On track to raise seed funding in 2024.

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Latest works

Growth Hacking

Scaled Effectively with Data Analytics and Product-Market Fit Consulting

Scaled growth by refining user segmentation, improving retention metrics, and positioning for seed funding with data analytics

Growth Hacking

Achieved a 25% Increase in Marketing ROI by Leveraging Data-Driven Insights

Increased marketing ROI by 25% and lead conversion rates by 20% through data-driven insights, campaign optimization, and marketing automation