Client

Unacademy

"Anurag's data-driven approach has significantly optimized our marketing efforts. His strategic insights and automation tools have enhanced our lead conversion rates and overall marketing ROI." - CMO, Unacademy

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Team

Anurag Goel

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Growth Hacking

Achieved a 25% Increase in Marketing ROI by Leveraging Data-Driven Insights

Increased marketing ROI by 25% and lead conversion rates by 20% through data-driven insights, campaign optimization, and marketing automation

Unacademy, a Leading EdTech Platform with 5 Million Active Learners

The Challenge

Low marketing ROI
Inefficient campaign execution
Subpar lead conversion rates

Gufy's Growth Strategy

Key Objectives

Optimize marketing campaigns using data-driven insights
Streamline campaign execution through marketing automation tools and processes
Conduct regular performance analysis for continuous improvement

Approach

Data-Driven Campaign Optimization: Leveraged data analytics to refine and enhance marketing strategies.
Marketing Automation: Implemented tools and processes for more efficient and streamlined campaign execution.
Performance Analysis: Conducted ongoing evaluations to identify areas for improvement and adjust strategies accordingly.

Services

Data Analytics
Marketing Automation
Performance Analysis

The Result

Achieved a 25% increase in marketing ROI
Noted a 20% increase in lead conversion rates

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