about us

We’re growth hackers

20+ years of expertise in marketing, startups, entrepreneurship, behavioural psychology, design with a strong growth mindset

5+
Clients
5000x
Customers acquired
Intro

We didn't reinvent the
wheel, just design it

Design and launch your website fast no coding knowledge Minerva is your best option

Plenty of experience

We build long-term and professional relationships with our customers that

Professional design

We build long-term and professional relationships with our customers that

World class support

We build long-term and professional relationships with our customers that

Tell me

Why Gufy

Well, why not? To be or not to be.

We're here for you

Helping startups grow from day dot.

Hire a whole team of experts for less than the cost of a single in-house resource

We can support you as your growth marketing team or even just consultants to your inhouse marketing team

20+ years of expertise

Fully equipped and experienced in:

Marketing

Digital marketing, PPC, Lead generation, E-commerce marketing, Sales funnel marketing

Design

Human-centred design, UX design, UI design, Visual design, Behavioural design

Behavioural Psychology

Customer experience strategy, Customer psychology

Entrepreneurship

Business strategy

“We choose to specialise in Minerva because it is both functional and practical, and our clients simply love it! It has stood the test of time and continues to evolve”

Our team

The awesome people who makes all this possible

Surendhar

Co-founder & CEO
Digital marketer and entrepreneur with experience of working on many ventures and startups till date. Certified in digital marketing platforms such as Facebook and Google. Aiming to help as many startup founders in their journey.

Rithika

Co-founder
Hybrid designer immersed in innovation, human-centered design, behavioural and emotional design.

Psychology | Design | Marketing

Benjemen

Director
Passionate about making gig workers financially secure and safer | Founder & CEO at MyGigsters | Tech Enthusiast | First-Time Founders Group and Podcast Host

Who are we

We're growth hackers.

Gufy’s mission is a simple one - to help startup founders navigate the uncertainty and ambiguous space of the startup ecosystem. If you’re a startup founder or going to be one, you already know what we are talking about.

Collectively, with over a decade of experience, we’ve come together to solve a problem in this space. Tucked away in our back pocket is years of experience in the marketing sphere, be it traditional, digital or unconventional - we’ve been there and done that. Alongside that you will find our expertise in the field of visual, UI/UX and human-centered design, specialising in understanding user behaviour - what your customers want, need, how they behave and react, what interests them, where to find them, how to find them, how to turn them from just ‘people’ to ‘customers’.

Well-versed in the startup space, what brought us together is seeing a particular ‘problem’ trend quite often. We noticed that one of the biggest reasons a startup fails is because the startup does not know who its customers are. That being said, the biggest challenge for an early-stage startup is the means to rapidly test various hypotheses, to find its customers, especially on a lean budget. Gufy aims to solve that very problem, and to support founders on their journey to success.

Who we are

What we do

We find your customers.

At Gufy, we work with you to understand your customers and their usual journey down your sales funnel alongside your pain points and opportunities. We then utilise the data to come up with a custom-tailored strategy. We then wear our marketing hats and get to work. As opposed to other agencies, we do an initial test run to first understand the market you are trying to crack. The test run acts as an ideal opportunity for both the company and Gufy to understand the entire spectrum of work required to get results. Post the test run, we highlight the best long-term strategy the company can take to make their digital transformation journey successful.

Who we are

What makes us different

Startup-Focused Expertise: Our team has a deep understanding of the startup ecosystem and the unique challenges that early-stage companies face. We have built and marketed startups of our own so understand the challenges.

Customised Solutions: We take the time to understand your startup's unique needs, crafting tailor-made growth marketing strategies that align with your objectives and deliver results. Our data-driven approach ensures that our tactics are effective, efficient, and targeted to your audience.

Data-Driven Approach: As a startup-focused agency, we understand the importance of delivering tangible results. Our relentless focus on experimentation and data-driven strategies helps us identify the most effective tactics for your startup, ensuring that you see a positive return on your investment.

Partnership Mentality: We view our relationship with clients as a partnership. Our team is dedicated to your success, providing guidance, support, and expertise every step of the way.

Together, we can propel your startup to new heights and achieve lasting success. Join us on this exciting journey and let Gufy be the driving force behind your startup's growth story.

Who we are

Our values

Our values

We select to practice in Minerva since it is both useful and commonsense, and our clients basically adore it! It has stood the test of time and proceeds to advance – an amazing arrangement for our skilled plan group, who proceed to thrust the boundaries. It has stood the test of time and proceeds to advance – an great arrangement for our skilled creative group, who proceed to thrust the boundaries

It has stood the test of time and proceeds to advance – an great arrangement for our skilled creative group, who proceed to thrust the boundaries

Why us

Why us

We select to practice in Minerva since it is both useful and commonsense, and our clients basically adore it! It has stood the test of time and proceeds to advance – an amazing arrangement for our skilled plan group, who proceed to thrust the boundaries. It has stood the test of time and proceeds to advance – an great arrangement for our skilled creative group, who proceed to thrust the boundaries

It has stood the test of time and proceeds to advance – an great arrangement for our skilled creative group, who proceed to thrust the boundaries

Live help

Gallery

The awesome people who makes all this possible
Tabs

What we offer

The awesome people who makes all this possible

Design done right

Get the perfect website

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Incredible Work

Get the perfect roadmap

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Design done right

Get the best support

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Works

Latest works

Growth Hacking
Through rapid experimentation and hypothesis testing, we were able to lower the cost of acquisition and gather valuable insights into target audience behaviour.
Growth Hacking
By utilising a lean approach for validation, we kickstarted MyGigster's growth by deploying multi-channel market validation growth strategies.

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@minerva